Mini-Session: STRATEGIES TO A SUCCESSFUL KICKSTARTER CAMPAIGN with Anne Belov.
Many authors and illustrators are turning to Kickstarter (a
crowd-sourced funding platform) to help establish community outreach or
personal projects, but there’s a lot you need to know beyond your
project’s end goal. Ann will share what she did right with her
successful Kickstarter campaign, and what might have helped her move
beyond her listed fund goal.
Main Program: BOOK MARKETING 101 with former Scholastic associate director of marketing, Jessica Schein.
This presentation will include an overview of ways to successfully
market one’s book without spending a lot of money. This includes using
Facebook, Twitter, Pinterest, and other social media outlets to promote
oneself and build community. It will also cover why it’s important to
build one’s personal community. Today’s marketing is not necessarily
book-specific, it is person-specific. There will be handout detailing
what authors can do online and in-person as well as a timeline.
As always: 7pm, Seattle University, Demaray Hall
See you all there. Seriously, it’s going to be good….